How does the University of Phoenix Work to Combat Plagiarism Essay

How does the University of Phoenix Work to Combat Plagiarism - Essay Example Through the policy expressed in the code, a student is held responsible for committing a plagiaristic violation if he or she is found copying exact information of another individual for personal use or rephrasing statements and other portions of the whole content without proper citation of the work or information source. Moreover, the University of Phoenix makes it a point that each school member adheres to the policy as it promotes being the Center for Writing Excellence (CWE) by which good writing skills in the absence of plagiarism are ensured for the sake both of successful academic and professional accomplishments. Thus, in the further endeavor of dealing with the issue of plagiarism, CWE provides utilities such as Plagiarism Checker, WriterPoint, and review via tutor to detect plagiarism, correct flawed grammatical structures, as well as deliver thorough evaluation of a written piece. With up-to-date technology-based Plagiarism Checker, CWE has been able to render efficient monitoring of student work. To see if there are any items unduly copied in exact content and organization whether, through a bulk of phrases or choice of few words, Plagiarism Checker works like a serious investigator. By scanning student compositions against a wide range of electronic resources retrieved over the web and ProQuest database, such system is highly capable of tracking all details that match between creations under intensive check. In addition, the Certificate of Originality attached to every product of labor sets each student on a challenge to test individual accountability and integrity on conveying a pledge that swears his or her work is an original, affirming that all necessary citations are properly carried out and that no one else shares the same text in full or in part. As a consequence, student professionalism is further enhanced on managing to guarantee that the well-accom plished academic paper in partial fulfillment of a course in the  University of Phoenix is 100% plagiarism-free as certified authentic by its laborer.        

The Organization Essay Example | Topics and Well Written Essays - 1000 words

The Organization - Essay Example A focused supply chain strategy has enabled Tesco to strengthen its UK based business and expand it to new global markets. To achieve its purpose of expansion, Tesco heavily relies on comprehensive analysis of its supply chain data. Tesco's supply chain analysis processes have earned it a profit of millions of pounds by recognising various opportunities such as carrying out effective promotions and reducing waste (Sukati & Baharun, 2011). Customers. Customers are the jugular vein of a business enterprise. They are the most valuable asset of an organisation and Tesco is no exception in this regard. The core purpose of Tesco is to create value for its customers and earn their lifetime loyalty. The success of Tesco can rightly be attributed to its widely spread customers who have enabled it to emerge as a market leader of retail business. Satisfaction of customers directly leads to greater sales and profits; therefore, Tesco sticks to two major values when dealing with its customers. No -one tries harder for customers, and Treat people as we like to be treated. Tesco offers a wide range of products to cater the needs of its diverse customers. Although Tesco offers numerous cheap products, Tesco Finest products are a specialty of Tesco, available for its premium customers. Some of the well renowned Tesco brands are Cherokee, F&F and Healthy Living (Clark, 2013). Planning. The purchase request initiated by Tesco’s customers is followed by a production plan that is adopted by its planning department to manufacture a product according to the requirements mentioned by the customer. The planning department takes great pains to prepare a dynamic and vigorous plan utilizing all materials and resources to fulfill all requirements put forth by Tesco’s customers. Suppliers. Tesco has the opportunity to collaborate with thousands of suppliers around the globe who are experts in diverse aspects of business operations. To exchange knowledge with its supply chains a nd keep abreast of the rapidly changing needs of the supply chain industry, Tesco has set up an online Tesco Knowledge Hub to share best practices with its suppliers on an everyday basis (Malley & Palmer, 2010). Being a pioneer in delivering safe and responsibly sourced quality products through its retail stores, the sole purpose of Tesco is to create value for money and gain an everlasting loyalty of its customers. To achieve this goal, Tesco has nine sourcing offices around the world that enable it to source products from across 40 countries and collaborate with a large number of suppliers who are the major contributors in strengthening and materialising its core values. Tesco makes special arrangements for training courses and workshops of its suppliers. These training workshops are aimed at elaborating its standards, creating an awareness of ethical issues and establishing supplier confidence while dealing with all such issues in their respective countries and factories (Malley & Palmer, 2010). Warehousing and Distribution Centres. In Europe, North America and Asia alone, the number of stores is 5,380. It is the undisputed leader of the grocery market in the United Kingdom, where its market share is close to 30 percent. Warehousing and distribution

Women In Work Place: Challenges And Achievements

Women In Work Place: Challenges And Achievements When managing diversity is said, we may think of ethnicity, origin of race, and may be gender or other factors; however, diversity meanings are much broader than that. Diversity is generally defined as acknowledging, understanding, accepting, valuing, and celebrating differences among people with respect to age, class, ethnicity, gender, physical and mental ability, race, sexual orientation, spiritual practice, and public assistance status (Esty, et al., 1995). Diversity at workplace has taken wide range of consideration, discussion, and implemented rules. Here, Im going to tackle specifically the issues of women at work place. Women on their path of struggle to maintain equality have gone through hurdle ways as well they have created milestones. ( Marquez. J ,2008) As of today, we commemorate Geraldine Ferraro, the first woman to run for US. vice president on a major party ticket. She passed away on (26/March/2011). She was a symbol of women successes. The pursuant of equal opportun ity requires hard work at different levels; by understanding of women needs, legislatures, reformations of out dated rules, and redefining social norms if we take UK as an example we will find women still suffering from unequal pay and, increasingly(Traynor, I. 2010), Womens workforce in historical perspective Historically, Britains women have been deprived of equal opportunities at workplace. Even though, the picture of gender equality at workplace seems to be complicated, but for many factors women have to have equal access to work, pay, promotion, and for other incentives. (Hudson. P, 2008 ) In the past women rights have been belittled for the argument of their limited role in public life at large. Women main responsibilities could hardly be seen outside of their traditional family chores. In addition to that factor, there are other cultural and social factors that hindered women from achieving higher standards at workplace.( Goffinet.F, 2009) In 1842, the parliament passed a law to ban women from working in mines and factories for long hours. However as people argue that the Victorian era was a time of change, women were restricted to specific jobs such as nursing and midwifery however, this era saw the rise of Florence Nightingale , who eased the way for women to pursue the career of nursing and to be more confident and effective in the society. Worman D. 2005), The domestic service of all kinds had the major interest of female employments (close to 50% in specific areas such as the capital: London), then the textile and the clothing sector has ranked almost in second rank. Also, they were having a good participation degree in metal wares, pottery and in other simple jobs like laundry work, cleaning, confectionery, brewing and retailing, without forgetting that they were largely concentrated in particular industries based in the regions of the country. For example, the cotton and woollen industries of south Lancashire and west Yorkshire. ( BBC ,2011) After the Victorian era, in the period between 1930-1950 women were having a prominent role in the textiles, pottery and clothing sectors. In addition to that, women provided cheap and adaptive workforce. Result in, many new technologies began to adapted with the idea of contracting with the opposite sex workforce rather than relying solely on male workforce. In fact, because they were novices working in new sectors, they were all trying proving themselves in the face of skeptics and opponents through providing their hard effort which led to achieve high level of productivity. Unfortunately, employers were occupying a large part of opponents and skeptics and they had many justifications that help them to avoid hiring women, like degree of absenteeism, marriage, pregnancy, childbirth and other personal problems holidays as well. However, the number of those opponents and skeptics has decreased and women started to hold more respectable in the workplace society after that significant increasing in the number of women graduating high school, this was in the period between 1950s and late 1970s. ( BBC ,2011) The beginning of the evolution The first World War could be considered to be the turning point in the history of women`s struggle in the workplace. During the war, millions of men were recruited to fight abroad and this has created a considerable gap in the job market. The state felt that there was a need to fill this gap and women were the perfect solution.( Fitzgerald. M ,2010) Recruiting agencies and the media played a major role in facilitating this approach by the government of that time. Women also proved that they were competent at the work place and managed to work under intense condition and contribute to the overall growth of the country. However after the war ended, women were quite liberalized from the Victorian era stereotype of women, they had more confidence and they managed to prove their skeptics and opponents wrong and made it clear that once they are out an working , it will be difficult for them to go back. (Traynor. I, 2010), Ten years after the first World War, the Representation of People Act was passed by the parliament in 1928, which gave full rights to women, including the right to vote and work etc. this was a result of several campaigns led by women rights activists over the years like Millicent Fawcett and Emmiline Pankhurst of the UK women`s suffragettes movement. They managed to succeed in giving women their full rights by public demonstration, propaganda and violent protests, however by the passing of this law women became more liberalized, but they still face the different kinds of discrimination in the work place until this day.( Fitzgerald M 2010), After the Second World War and towards the end of 1970s, the world witnessed an incredible change. The number of womens workforce increased due to more awareness and the proportion of educated women became higher, which made the participation of women in the work place the basics for the family and society and even economies.( BBC news 2006), In todays life, women are seen as successful figures on all walks of life. Women are politicians, nurses, scientists, and the list goes on. There is no valid argument which could be legitimate on putting women on a degraded position. Women have achieved high standards in contributing to the wellbeing of humankind. United Nations Charters have granted equality for women at workplace. Discrimination against women has been out lawed in many civil societies But the claim that women still face gender discrimination is valid. There is a still subtle discrimination women face at workplace. This includes sexual, racial and religious discrimination. The number of cases of sexual harassment has doubled in the recent years, with more women leaving their jobs after reporting incidence of sexual harassment or due to pregnancy and maternity leave.( BBC, 2006) Because of their biological nature, women deserve to have special considerations. Women go through different changes, pregnancy, parenting, and menopause. Within those times, women physical and emotional capacities are deterred. They all should be granted fair consideration during maternity and family based duties. There are mounting concerns regarding women of color at workplace. At society at large women of color, immigrants as an example, are struggling to achieve as others)) Sexual harassment against women at workplace is an imminent threat It is estimated that in UK 50% of women in employment are, or have been, subject to sexual harassment of some form or other ( Hudson P. 2009). Sexual Harassment According to the Equal Opportunities Commission EOC, half of women in the workplace have complained of some form of sexual harassment. The sexual harassment in the workplace is receiving increasing attention recently, particularly when participation rate of women in the labour force is rising. The United Nations Development Fund for Women (UNDFW) defines sexual harassment as unwelcome or unwanted verbal, non-verbal, physical or visual conduct based on sex or of a sexual nature; the acceptance or rejection of which affects an individuals employment. There are many types of sexual harassment; the most famous are;.(Susan .M, 2009) Serial Harassment: In this case, harassers plan their approaches very carefully, and then attack in private. Stalking: the harasser follows the victim home to his/her home to threaten them and gain control Power-player: if the harasser has more power than the victim they will ask for a sexual favour if the victim does not cooperate then they will be pressurized Situational Harassment: Some harassers that maybe in a stressful situation think that sex will eliminate their frame of mind. Great Gallant: Usually, it comes as a verbal harassment. It focuses on personal appearances. (Susan .M 2009) The UNIFEM 2006 report states that between 40 and 50 percent of women in the European Union have reported some form of sexual harassment or unacceptable sexual behaviour in the workplace (included verbal, physical or sexual). All forms of sexual harassment is covered by the Sex discrimination Act 1975 which protects women from discrimination on the grounds of sex or marriage , under the Employment Equality (Sexual Orientation) Regulations also, it makes it a criminal offence for a person to pursue a course of conduct (including speech) that amounts to harassment of another as was this case I was forced to quit my job because of constant harassment from my boss, says Reena (name changed), a young woman working for an international organization. Reena decided to quit her stable job after her employer started sexually harassing her. He touched me unnecessarily, asked me to accompany him to dinners and made me feel uncomfortable, she complains. This is the plight of many women who join the workforce, not only in one place but the world over.( Khushbu .A 2010) Mothers and other colours discrimination Job discrimination against mothers resembles other forms of race and gender discrimination in that mothers experience different employment terms than other workers and many must endure workplace comments and behaviors that are openly hostile and unwelcoming. Even without words, Sarah Clarke (real name withheld) got her employers message loud and clear. Working in the male-dominated field of finance, Clarke recalls, When I went on maternity leave, I said I wanted to work from home [during my leave]à ¢Ã¢â€š ¬Ã‚ ¦[but] they wouldnt allow me to call into meetings. And when I came back to work, I didnt have a desk. Kimberly. T,2008) A review carried out by the Equal opportunities Commission suggested that women with young children face more discrimination in the workplace than disabled people or those from ethnic minorities. A partnered mother with a child aged under 11 is 45% less likely to be in work than a partnered man. The review also showed 7% of working women were either dismissed, made redundant or left their jobs due to pregnancy discrimination (Dyer ,C. 2008) Also A survey of 122 recruitment agencies that revealed more than 70% of them had been asked by clients to avoid hiring pregnant women or those of childbearing age According to the EOC study, most of the women working in the retail and consumer services sectors were likely to have been dismissed or made redundant due to pregnancy-related discrimination. Others areas where women are more likely to have experienced discrimination include management and sales sectors ( Francoise, G, 2009) Women who had been working for their employer for less than a year when pregnant; and women working in establishments with fewer than 10 staff were also have been victims of discrimination . As was in the case of Ms Jones made redundant by an engineering company while on her maternity leave and she made a claim for sex discrimination.( Laurie, S.2011) There was also some indication that women who were treated badly during pregnancy were less likely to return to work. However, according to the study, only a small percentage of those who experienced discrimination took any steps to resolve it. The law in this section has long been established on the ground of pregnancy women it is less favourable treatment on the form of sex discrimination. (BBC, 2007) Nevertheless, in 2005, the Sex Discrimination Act 1975 was (Amendment) to make this protection clear and to confirms that discrimination will arise if a woman suffers less favourable treatment either on her pregnancy or because she wants to exercise her right. the Case law has established that an employer who refused a woman on her time off work or return from maternity leave is probably to be in break of law and the provisions of the Sex Discrimination Act1975.( Laurie S.2011) It was the perception in the 60s and early 70s that there were believed to be in industry, mens jobs and women jobs. This was old fashioned and it failed to take account of the ability of both sexes and was discriminatory. The Act sought to prevent this happening. There were many examples of cases where employers would say women cant do this particular job because it is too strenuous or too difficult etc.( Angla .S 2010). Section 47C of the Employment Rights Act 1996 also protects a woman from suffering a detriment on the grounds of her pregnancy. This can be , resign Insensitive remarks Unfair selection for redundancy.( Hudson P. 2009). On the other hand, other colour women have the same problem. Trevor Philips in the Equalities Review (2007) says that in the United Kingdom 30% of Pakistani and Bangladeshi women are less likely to be in work than white women of similar ages and qualification and this could be related to racial and religious discrimination in the workplace. Whereas , there are legislations in the work place to ensure the fair treatment of employees regardless of their religion or race . These are created by EU recommendation and adopted by the UK government this Regulations cover all religions and beliefs .Race Relations Act 1976. Also the UK legislations state that the racial hatred against a group of persons in UK defined by reference to colour, race, nationality or ethnic origins by the Public Order Act 1986 Section (BBC,2007) The Race Relations Act 1976 applies to discrimination on the grounds of colour, race, nationality and ethnic and national origins. It applies in Great Britain but not in Northern Ireland. Religious discrimination is not explicitly covered in Britain but separate legislation covers this in Northern Ireland. Ethnic origin, however, has been interpreted broadly to cover groups with a common or presumed common identity such as Jews or Sikhs. There are important exceptions to the legislation which, for example, allow discrimination on grounds of nationality to preserve immigration controls. Both direct and indirect discrimination are covered by the legislation which applies to all stages of employment: arrangements made for deciding who is offered a job. (Eurofound 2009 ) Is governed by section 21 of the Public Order Act 1986 which states that it will be an offence for a person to publish any material which is abusive or insulting. (University of Bradford 2009) The Race Relations (Amendment) Act 2000This places public authorities under a general duty to promote race equality of opportunity, reduce unlawful discrimination and good relations between people of different racial groups Discrimination against women can have a devastating effect on the economy as it results in a big loss of talent and capable individuals, who are able to contribute to the overall economy of the country by paying taxes etc. The Inequalities report the shows that the unemployment of women costs the country about  £28bn a year compared to the under-employment of disabled people about  £9bn. This shows how significant is discrimination against women along with its other form can contribute to the stagnation of the economy.(BBC,2007) Womens workforce: at the present time Because of globalization, mass immigration and the digital age, women have been relocated in different places. They face workplace environment with additional challenge to ensure that they require additional consideration. Workplace should be able to understand and satisfy women needs based on their different cultures, religions, and other beliefs Worman D. 2005), It is true that women are now entering the workforce in equal numbers of men, but they havent compared enough and still now there are many outstanding issues such as: gender discrimination, Pay gap, mothers discrimination, other color women and Sexual stalking/harassment. Women at the present time still are faced with numerous difficulties. According to many changing factors in the workplace, women have to adapt new strategy to face the change happened to them in the case of inequality. (Fassinger. R,2008) Other challenges: Religion Culture The world is rapidly changing. This constitutes that workplace should be a healthy place for women to be gender biased free environment. New trends among women have created new challenges. Women alone cannot fight centuries old of inherited discrimination. Government, employers, and employees should enforce laws at workplace to safeguard women rights and liberties. Civil societies should rise up to the rights of women at workplace. Since the backbone of the family is the woman, we all should contribute to safer, equal opportunity at workplace.( Daniels 2008), It is widely believed that the religion and culture is one of the main threats to womens work, and this point of view must be respected because it is supported by contemporary and strong evidences could not be denied, for example in south Asian communities in the UK, most women find it difficult to pursue careers that somehow contradicts the belief or the culture of their own community. For example, south Asian women will find it hard to work in the army or the police, because culturally it seen as a male job and few women choose to pursue it as a career. Women will be faced with much scepticism from their families and within their communities. Some people will also argue that their religion and beliefs prohibits women from working in specific settings or not being able to work at all. In the case of Islam, the holy Quran states that women have the right to work and seek knowledge side by side with men; it also shows evidence of women who were able to work and pursue careers and succ eeds. However religious leaders argue and their interpretations differ, the more fundamentalists will have a more strict view in regarding the rights of women to work. But the mainstream scholars will have an opposite view and supported by strong evidence.( Hudson P. 2009), 6. Supporters of the Issue: There are a many international organisations that support womens rights around the world and seek to achieve the most basic rights of women in workplace, home and community as whole. perhaps the most prominent example of this is the United Nations Development Fund for Women (UNIFEM) which has many achievements in the defence of the rights of women in throughout the world, in Egypt for instance, because Egyptian women sometimes found themselves in the face of gender discrimination or sexual harassment in the workplace or violence at home; so the organisation provided special treatment for them, they can bring their complaint to the National Womens Complaints Office and There is a network of good lawyers, trained by UNIFEM on womens human rights. ( UN Women 2010) Conclusion: Throughout history, women fought for their rights in the workplace. In the past, they were denied their simple rights including their right to work and believed that their ultimate place to be at home taking care of the family. In the later ages, there was turning points,, which enabled women to break the shell and surpass their limitations and achieve their presence in the workplace. As I stated earlier, the first world War and the representation of people`s act was the main reason behind the liberalisation of women. After the second world war , women started to achieve more and became more effective within the societies as people became more aware of women`s right. all previous evidence tell us that the women in the current era enjoy of wider range of personal freedom, and it has become normal to see women ascend the top positions in the most sensitive and important areas in all around the world, Even in areas that are not considered a democracy, we find that there are a notable development in women situation whether in work or society as a whole, despite being a bit slow for advanced countries. This does not mean the end of challenges that women face, there are still many outstanding issues that need to cooperation of everyone to solve them, whether by increasing the pressure on decision-makers in the world to issue the appropriate decisions to reduce the rate of these problems, and also by awareness of the unconscious peoples to develop their way of thinking and make them think in a positive way. In fact, women still have a long way to enhance their situation in workplace more and more, therefore, clearly change doesnt happen overnight but it needs hard work from all parties; governments, peoples, social institutions, media institutions and private organisations. The world dynamics are changing at uncatchable speed. Thus, it remains more urgent the focus we need to direct to all new difficulties and mainly discrimination, which should have no place in our work place.

Calories Burned, Dollars Earned, Lessons Learned :: Personal Narrative Writing

Calories Burned, Dollars Earned, Lessons Learned "Ben, I'm going to be frank with you. You're not the strongest mudboy I've ever had. In fact, you're about the weakest." And thus my boss concisely summarized the last month of my work as his laborer. A mudboy, by definition, is a mason's bitch, whose sole purpose during the workday is to supply the masons with a constant flow of bricks and mud so they can build without slowing down. This poses a challenging task for a young, fairly weak 17 year old who must constantly (for a nine-hour day with one 15-minute break) mix mud to the right consistency, wheelbarrow the mixture over to the ladder, haul it up to the second story in buckets, heave the mud into mudpans, scale down the ladder, grab a tong of bricks (a metal clamp that holds about 11 bricks), run up and down the ladder several more times to refill the brick supply, only to climb back down to make some more mud because the mudpans are about empty. While I was doing all of this running and hauling each weekday during the August of 1999, my boss Richard and his brother Phil loudly and eagerly spewed their wisdom upon me. Their continuous verbalized insight included explanations of how evil Democrats are, how I should base my future career on money instead of personal interest, how great their last mudboy was, how I should praise U.S. foreign policy, and why I should never ever become a mason. After waking up at five each morning and driving to my job site in the next county, my first priority as a mudboy was making mud. I broke the bag of mortar mix and inhaled the stinging scent of brick mortar as the acidic powder flew into my nostrils. Nine shovelfuls of sand, five gallons of water, and one fifty-pound bag of mortar mix later, I had the day's initial batch of mud brewing in the large steel mixer. Making my very first mud mixture on the first day of work was not a pleasant experience since, as a naà ¯ve, amateur mudboy, I had not put on good gloves that morning. This foolish decision brought me the unique, intense pain created when masonry mud is combined with brick scuffs and scratches. I distinctly remember the raw burning sensation of rough Tudor bricks scraping against fingertips that had already lost sections of skin because the chemical-filled mud had burned through the upper layers of the epidermis.

British Imperialism in India

â€Å"All the leadership had spent their early years in England. They were influenced by British thought, British ideas, that is why our leaders were always telling the British â€Å"How can you do these things? They’re against your own basic values. â€Å". We had no hatred, in fact it was the other way round – it was their values that made us revolt. † -Aruna Asaf Ali, a leader of the Indian National Congress. There is no doubt that British imperialism had a large impact on India. India, having previously been an group of independent and semi-independent princedoms and territories, underwent great change under British administration. Originally intended to consolidate their hold on India by establishing a population that spoke the same language as their rulers, the British decision in the 1830s to educate Indians in a Western fashion, with English as the language of instruction, was the beginning of a chain of events, including a rise in Indian nationalism, that led to Indian resentment of British imperialism and ultimately to the loss of British control over India. One of the most important factors in the British loss of control over India was the establishment of English as a unifying language. Prior This in turn led to further resentment of British imperialism, and claims that military regulations were an attempt by the British to destroy the traditional caste system. There was, however, much suspicion that this declaration meant nothing and that Britain had no intention of relinquishing control beyond simple aspects such as health services, agriculture and public works (Cowie, 39, 1994). Ghandi†tms Western education allowed him to develop his radical technique of â€Å"satyagraha†tm or â€Å"truth force†tm, whereby laws were opposed with the force of truth and moral consciousness instead of violence. This movement consisted mostly of British-educated intellectuals, and ironically was made possible by the British encouragement of higher education, originally intended to create a middle management that could carry out simple administration jobs. Ghandi was â€Å"†shrewd enough to utilise the nature of British rule in India to win independence without too much bloodshed† (Masani, quoted in Wood, 32, 1989). With this in mind, the Montagu Declaration was issued in 1917, promising â€Å"gradual†tm and â€Å"progressive†tm self-government for India. As well as the moderate nationalism that grew within the Indian National Congress, extreme nationalism was also becoming prevalent. While earlier in the century, the English language and European political principles gave rise to the Indian nationalist movement, these were the tools used to strengthen the movement and to create unity among the Indian people. † (Cowie, 36, 1994) This Congress, however, had no power in terms of action and it can be seen as an attempt by the British to appease Indian nationalists who wanted progress. The Indian National Congress was the largest and most obvious nationalist group, formed so that â€Å"educated Indians†could express dissatisfaction with the British colonial administration and suggest reforms. Ghandi also gained insight into his culture through â€Å"discussion with English friends on religion, both Christianity and Hinduism, which he now began to discover on a philosophical level† (Masselos, 121, 1972). The publication of magazines and journals in English was also a great influence on the rise of Indian nationalism. to British colonisation, India was fragmented and multi-lingual, with 15 major languages and around 720 dialects. But in both cases there were actually both.

Nestle Contadina Pizza and Pasta Essay

Executive Summary Nestle Refrigerated Food Company, in 1990, had to decide about the launch of Contadina Pizza (a refrigerated pizza), and so that it could continue the building of the refrigerated food category started by it a few years ago. It had entered this category through the launch of Contadina Pasta and Sauces, and had achieved results that exceeded its expectations. Nestle Refrigerated Food Company would cut out serious and major competition, Kraft general food, who was to make a similar launch in about 6 months; by being the first mover in this competition. Marketer studies that consists of the forecast of estimated demand show that the launch is recommended and pizza with topping are preferred as compared to only pizza. Market studies also show that the basic business requirement of $45 million, factory dollar sales, can be met by a minimum of 7% market penetration. As per studies and since the Italian ethnic food market is fast developing, the opportunity looks great, but Nestle Refrigerated Food Company should be very careful as bad results could seriously hurt the Contadina Brand Name. The price of the offering should be adjusted to be at lower levels and heavy support from advertising should be carried. NESTLE REFRIDGERATED FOODS: CONTADINA PASTA & PIZZA (A) – GROUP 2 Q1) Using the BASES model described in Exhibit 9, forecast the estimated demand (trial and repeat) for the two Pizza options under consideration: Pizza and Topping and Pizza Only. Using the BASES Model, we forecast trial and repeat purchases. The BASES Model assumes that the sample size used and the analysis of in-house product usage represents the entire target market. It also assumes that the estimated market plan is similar to the actual launch plan. If there is any inconsistency in these assumptions, it can result in incorrect forecasting of the success of the product. The estimated advertising awareness and purchase intent figures are subjected to certain limitations and these involve risks with respect to the following: The product does not live up to the promised benefits Respondents like a concept but overstate preferences or do not buy the product due to the social desirability factor High trial cannot predict product success Limited diagnostic information cannot provide insight into complex structure or interests and attitudes Q2) What can one learn from Exhibits 13, 14, and 15? We can analyse from exhibit 13,14 & 15 , that kit has huge potential of attracting customer segment consuming frozen pizza and fresh pizza from supermarket , but Nestlà © should ensure use NESTLE REFRIDGERATED FOODS: CONTADINA PASTA & PIZZA (A) – GROUP 2 of high quality ingredients and avoidance of artificial ingredients or preservatives, as this is one of the most important reason that will catalyse the switch. Therefore, branding and advertising campaign should be built around awareness of masses about two main factors: ï‚ · ï‚ · High quality ingredients Zero preservatives and additives Significant switch in heavy pizza consumers wouldn’t be seen initially since: 1. They get a huge variety through take away and deliveries T 2. The brand loyalty to already existing chains like Pizza Hut, Dominos. In the long run, Nestlà © can gain momentum in this segment if they are able to diversify the kind of pizza they will serve in the kit both in terms of crust and toppings. Q3) How does the pizza concept test data (Exhibits 19, 20, and 21) compare to the pasta concept test data (Exhibit 6)? Exhibit 6 talks about the Pasta concept. Pasta in this case was an already existent product, which acquired by Nestlà © sought to reposition itself in the market and highlight its USP. The pasta market already had many competitors of its kind and in this case, Nestlà © had a â€Å"building† ready with them which had to be â€Å"knocked down†, its â€Å"foundation† used to create a completely new brand. The concept test data clearly even in terms of its parameters like creating uniqueness in the product, negligence of the pricing and more focus on improvement or change rather than formation, establishes this fact. Looking at Exhibits 19, 20 and 21 – the predominant focus on the pricing of the product, the features / characteristics of the pizza kit itself in terms of taste and delight propositions to the customer, comparison with alternatives (emphasis on ALTERNATIVES and not competitors, because none existed) clearly proves that Nestlà © was focusing on starting from scratch, creating a market by offering something that till then did not exist. Q4) What is your reading of Exhibits 23 and 24? (include Exhibit 18 if you wish) Exhibit 23 This exhibit talks about market research analysis conducted by Nestlà ©, with regard to its pizza and toppings, with the sample size of 186 people out of which 130 had a favourable intent to purchase the product and 56 were  against. In percentage the exhibit tells us about the number of people who had particular likes (â€Å"Favourable†) about particular features/ characteristics of the product. Talking about the â€Å"Suggested Improvements† section- these were the recommendations of the people in general (both favourable and non-favourable about areas of the product which the company might work on, comprising of every characteristic of importance to a customer – price ,taste, ingredients et al. The â€Å"Unfavourable† section talks about, again in percentage, of people criticizing a certain characteristic of the product, as being bad or demanding improvements/change. This analysis, in numbers, gives an insight into the features of the product that Nestlà © had got right and where the market demanded more. A favourable value of 130 out of 186 was encouraging but still much remained and this analysis gave precise areas into which Nestlà © could look for further customer satisfaction. NESTLE REFRIDGERATED FOODS: CONTADINA PASTA & PIZZA (A) – GROUP 2 This exhibit talks about the price that Nestlà © wanted to put forward in the market with the â€Å"consent† of the customers. Again a sample of 186 people who were chosen for the in home use test was taken and they were asked – what price they would pay for the product. If we take the sum of any one column of this exhibit, we achieve the total of 100, which tells that each customer could recommend one price and this data collected along with the recommendations from the exhibit 23 and primarily the cost involved in producing the product and the target profits were the deciding factors for the price of the product. Exhibit 18 Once again the sum of each column gives a value of 100, each individual value in terms of percentage. Respondents were asked whether they tried a  particular product from an array of eight choices (frozen pizza, home delivered pizza etc.) and then whether they retry the product. The two different columns tell us how customers shifted from one product to another, some products gaining a percentage at the expense of other product. Q5) In general, how would you compare the pizza opportunity to the pasta opportunity? What are the similarities? Differences? Extensive market research by Nestlà © inferred that the market for refrigerated pizza and toppings was very limited as compared to pasta. The success of renovation of an already established pasta brand in the market could not be taken as an example or a demonstration or anticipatory results for the pizza product in the market. As is preached by the most preliminary principles of marketing, the USP of both the pizza and the pasta products were the primary and decisive factors in their popularity and sales. Both with respect to the pasta and the pizza range, Nestlà © had the chance to create a market, establish new brands, position themselves as they wanted and a major first mover advantage. However, with the pizza range, they had virtually no foundation or base to work on and they were competing with alternatives for the products, not competitors. Market survey indicated that only 15% and 4% of people consumed frozen and homemade pizzas in contradiction to the 17% and 90% users of frozen and home-made pasta. Pastas did not have any issues with the pricing while 21% and 44% of respondents who were in favour of and not in favour of refrigerated pizzas respectively felt that pizzas were quite expensive. Nestlà © plan to give to the customers, not only a pizza of good quality, taste and a reasonable price but also the freedom to customize their pizza, something not offered by the restaurants and delis. Q6) Why was the pasta product so successful? With first year sales of $ 50 million going up to $ 100 million in 3 years, NRFC’s Contadina Pasta was a great success. The factors that contributed to the same are as follows: 1. Realizing the potential of the Italian Food Segment in the US market, Nestlà © decided to launch Contadina Fresh in the refrigerated foods category. Analysis brought forward the view that competitors would be following the same cycle and all the products would reach the market at the same place, due to which Nestlà © would not be able to  gain a significant first mover advantage. It therefore acquired an established regional player in the market- Lambert’s Pasta and Cheese, to help surpass its competitors and be the first to bring refrigerated pasta to the national market. 2. Having acquired a regional player that had developed a process to extend the shelf life of the product, Nestlà © was able to establish a highly efficient distribution system. Alongside this, the decision to establish a new manufacturing facility helped Nestlà © to achieve considerable efficiencies in costs. 3. Using brokers as sales agents instead of the traditional sales force was another factor attributing to the success of NRFC. A â€Å"larger share of sales time† was achieved due to these brokers who had NESTLE REFRIDGERATED FOODS: CONTADINA PASTA & PIZZA (A) – GROUP 2 significant experience in the sales of perishable/refrigerated products. It also helped in further cost reductions. 4. Establishing a brand name that communicated an image of traditional authentic Italian food which could be distinguished from the convenience products category was another advantage. This, combined with the packaging technology of Lambert helped Nestlà © in positioning itself in a particular market segment via the PASS technique. 5. A well marketed â€Å"component approach† allowed Nestlà © to achieve high quality over the product’s shelf life as flavour did not migrate between the components. It also helped in reducing the sticker shock among customers. Q7) How do you like Nestlà ©Ã¢â‚¬â„¢s new product development process? For pasta? For pizza? The 7 steps of Nestlà ©Ã¢â‚¬â„¢s new product development process starting from the concept creation to the final launch of the product are very comprehensive and look over almost every matter / issue concerning the development and launch of a new product. I would definitely say this is a very good process, not only in its capacity to cover each and every aspect  of a new product but also in its versatility of application to products in virtually any industry with small tweaks here and there, and also because of its practicality and the sheer common sense of involving the right people from the right departments at different stages of the process, whilst giving them the freedom to take a different path, if deemed appropriate, for any specific product. For Pasta, because of the already established Lambert’s Pasta and Cheeses, Nestlà © skipped out on the first 2 phases of Idea Generation and Refinement. The product development stage focused on R&D and changes required to increase the shelf life to 40 days and devise various innovative ways of testing the product. Further moving on, they carried out tests in the market, extensive market research, surveys, and in-home use tests to further work out how to improve their pasta line – effectively repositioning the pasta brand itself christened as Contadina Foods. For pizza, Nestlà © had to start from the scratch. There didn’t exist any such product in the market. The Idea generation phase resulted in the refrigerated pizza as a product extension to the preexisting Contadina product-line. The Idea refinement phase went ahead with two ideas about the refrigerated pizzas that can be introduced in the market. The product development phase resulted in elimination of one of the ideas due to feasibility issues. Though Market Research was conducted for both the ideas, Nestlà © had no option right now to move ahead with only one of the idea. Q8) Would you launch the pizza? Yes, launching of the pizza will be favourable for Nestlà © as they were already successful in the refrigerated Pasta market by acquiring the Contadina refrigerated foods, reducing the time to do Market research and thereby gaining the first mover advantage. This created a positive image of the refrigerated products of Nestlà © in the market. Moreover, this was a new offering in the market. Also as per Exhibit 13, out of 200 people 128 were heavy takeout users, 115 were favourable to the concept of Top two box and 129 had purchased frozen pizza in the past 12 months; moreover making frozen product is difficult as it has to be first thawed from its frozen state before it could be cooked, as against the refrigerated product which had to be just microwaved in most of the cases.

How to Use Footnotes and Endnotes

How to Use Footnotes and Endnotes How to Use Footnotes and Endnotes Footnotes and endnotes both let you add extra information in an essay or college paper. But what should you include in these notes? And when should you use them? In this post, we run through everything you need to know about using footnotes and endnotes in academic writing. What Are Footnotes and Endnotes? Footnotes appear at the bottom or â€Å"foot† of the page. You can therefore put extra information in a footnote, such as source details for a citation, without interrupting the flow of the main text. To indicate a footnote, you can add a superscript number to the text, such as at the end of this sentence.1 These numbers then correspond to numbered notes at the bottom of the page. A footnote or three. Endnotes are like footnotes, but they appear together at the end of the document rather than at the bottom of each page. Endnotes are thus less immediately accessible for the reader than footnotes, but they can help ensure that pages with multiple notes don’t become cluttered. If you are not sure which to use, check your style guide for advice. Footnotes and Endnotes in Microsoft Word To insert a footnote or endnote in a Microsoft Word document, you need to: Go to References Footnotes on the main ribbon Select either Insert Footnote or Insert Endnote as required Type your note in the newly created footnote/endnote Footnote tools in MS Word. You can also customize the style of footnotes and endnotes by clicking on the arrow in the bottom right of the Footnotes section of the References tab (or by going to Insert Footnotes in Word for Mac). This will open a new window where you can select your preferred formatting options. When to Use Footnotes and Endnotes The main uses of footnotes and endnotes are as follows: To add a footnote citation in referencing systems such as MHRA and Chicago, with full source information also given in a bibliography at the end of the document. Endnotes are also used for citations in some systems, such as in IEEE or Vancouver referencing, where numbers in the text point to an entry in a reference list at the end of the document. To add non-essential commentary on something in the main text of your document. For example, if your research has raised an interesting question that is not directly relevant to your current work, you could mention it in a footnote or endnote. This lets you acknowledge the question – showing the reader that you haven’t simply ignored or failed to notice it – but without interrupting the flow of prose in the main document. Keep in mind, too, that some referencing systems use in-text parenthetical citations. As such, you should only reference a source in a footnote or endnote if your school has asked you to do it this way. Do Notes Count Towards the Word Limit? We’re often asked whether to include footnotes and endnotes in the word count for papers. Different schools have different rules about this, so you will have to check your style guide. However, you should never use these supplementary notes to cheat the word count. The key here is that essential information should never go in a footnote or endnote. If you do move vital evidence or analysis to a note, the person marking your work may ignore it. And reducing the word count is never more important than putting forward a full, coherent argument. If you do need to reduce the word count in an essay, you have other options, such as rewriting wordy sentences or cutting repetition. Having your work proofread is a great way to ensure that your writing is always clear and concise, too, so let us know if you’d like any help.

Who To Follow essays

Who To Follow essays In today's world society is filled with more violence, hate and crime. The confusion of what is right and wrong can be inflicted onto a child's set of morals. When a child has someone older to look up to he/she is able to take in and learn positive values from a responsible role model. The child can be properly informed on decisions they should make in there life. A good role model holds a high importance in a child's growing times so that they can learn the difference between good and bad and begin to practice a While growing up, a child may be around good people, but that do things that they shouldn't do. A child who has been raised by smokers may have a better chance of starting to smoke then one that has been always taught the harm of it. But with the exposure of a positive influence, there is still hope that the child can learn better, such that smoking is bad and that they won't start. He/she can learn through their mentor postive ideas giving them a higher self-esteem, confidence, and goals to work for when they are older. Also by beginning to lead a healthy lifestyle, they are more likely to set a good example for children later on in their life. Surviving in the home and learning a healthy family life style is more difficult now then before. In many homes both parents work and the time they have now to spend with their children is limited. Before when women used to stay at home, they were able to teach their children the cultural view's and religon that particular family followed. Children now don't learn manners that their grandparents may have learned and Ms. Manner, an author of an article in the paper, would be dissapointed in today's kids manners. If the role model happens to be a celebrity often the child wishes to ...

80 Interesting Questions to Ask People in Any Situation

80 Interesting Questions to Ask People in Any Situation SAT / ACT Prep Online Guides and Tips Have you been out at a happy hour with co-workers lately and had to answer the same mundane questions about that project you’re all working on? What about stuck at a dinner at a family reunion, asking your aunt for the tenth time about her college days? Or on a first date, powering through the typical first date questions - â€Å"Where’d you go to college?† â€Å"What do you do for a living?† If you’ve answered yes to any of the above questions, you know how frustrating and boring it can be to ask and answer the same questions over and over again. There’s nothing worse than having a boring, stifling conversation†¦ just as there’s nothing better than truly getting to know someone and learning something unique about them. In this article, I’ll help you revamp your small talk by giving you the 80 most interesting questions to ask people everywhere from a first date to a happy hour with coworkers. The 20 Best Questions to Ask on a First Date Ahh, first dates! Nothing can make or break a first date like conversation. These 20 funny questions to ask people will open up the channels of communication between you and your date and ensure that, however the date goes, it’ll certainly be memorable. Who inspires you? Who do you aspire to be like? Shark diving, bungee jumping, or skydiving? What’s your favorite cheesy pick-up line? Have you ever used it in real life? What’s your favorite Disney movie? What is the weirdest scar you have and how did you get it? Where did you and your best friend meet? Which of your accomplishments are you most proud of? What’s the weirdest Wikipedia rabbit hole you’ve stumbled down? Tell me about the best vacation you’ve ever taken. What’s your favorite physical attribute about yourself? Friday night- would you rather stay in or go out? Do you believe in ghosts? What piece of art (book, music, movie, etc.) most influenced the person you are today? Which would be harder for you to give up: coffee or alcohol? What’s the single best piece of advice you ever received? Who’s your best friend, and what do you love about him or her? What’s the greatest risk you’ve ever taken? If you had 24 hours to do whatever you wanted in this city, what would you do? What do you like about where you work? What hobby have you always wanted to develop? The 20 Best Questions to Ask Friends You've Known Forever We all have those friends we’ve known forever. You know, the ones that you make boxed macaroni and cheese with on Saturday nights for a Netflix binge. Even with those friends that we most love, conversations can get dull and repetitive. Here are some good questions to ask people for spicing up your conversations and getting to know your besties even better. Which house would you belong to in Hogwarts? What emotion do you experience the most? What was your first impression of me? If you were forced to open a bar, what would you name it? Would you rather be stuck in traffic for three hours, or never get Chipotle again? If you and I were to go to jail, what would it be for? If you could learn the date and time of your death, would you? What’s the most embarrassing thing you’ve ever done? Have you ever shoplifted? If yes, what did you take? What are the three things you would bring with you to a deserted island? What is one childhood superstition or fear you’ve never told anyone? What secret obsession do you have that I don’t know? If you could do anything for the rest of your life, what would it be? What makes you feel super loved? What do you lie most about? What's the silliest thing that you've ever gotten upset about? If you had to spend $10,000 today, how would you spend it? What’s your favorite viral video? Who’s your least favorite celebrity? If you could re-do one day in your life, what would it be and why? The 20 Best Questions to Get to Know Your Family Better Have you ever taken the time to really get to know your parents? What about your grandparents? Aunts, uncles, cousins? I’m talking beyond their little pet peeves about putting the dishes away or folding your laundry. Consider asking your family members these questions about the next family get together. You’ll be surprised what you might learn. Did you have a nickname when you were growing up? If so, what was it and where did it come from? Where was your first home? Were you named after anyone? What were your earliest memories of your home? What was your favorite bedtime story as a kid? What was your high school experience like? What clothing fads did you love as a kid? Did you like school? Did you and your friends like to hang out anywhere special as a teenager? Do you remember your first date? Describe your wedding ceremony. What was an unusual thing your children did when they were very small? What historical moment stands out most in your memory? What did you find most difficult about growing up? Were your parents strict or lenient? Do you remember your grandparents or great-grandparents? What were they like? Have you ever been in a serious accident? Name a good friend you’ve known the longest. How many years have you been friends? If you could change one thing about your life, what would it be? If you had the opportunity to erase the last ___ years of your life and go back to age 18, would you do it? Why or why not? The 20 Best Questions to Ask Your Co-Workers Work. You spend hours there every week. But how well do you really know the people you’re there with every day? Fostering strong relationships with your co-workers is a great way to make your work experience more enjoyable. Try these funny questions to ask people the next time you’re gathered around the water cooler on break. What movie or book character do you most identify with? When are you happiest? What more are you wanting from your career right now? If you were to start a company from scratch, what would be its core values? What stresses you out the most at work? What would a perfect day look like for you? How would you spend a million dollars? If you could choose to remain an age forever, what age would you choose? What’s your favorite sport to watch? What was your most recent Netflix binge? What was the best thing that happened to you last weekend? If you could live anywhere in the world, where would it be? What’s the one skill you think everyone should have? Do you consider yourself artistic? Who was your most influential schoolteacher and why? What music would you recommend for me to listen to while I work? What would be the title of your autobiography? Do you have a favorite season? What’s the fanciest event you’ve ever been to? If you could go back to one historical event to witness it, what would it be and why? The Bottom Line: Questions to Ask People to Get to Know Them Conversations don’t have to be rote and boring! Use these 80 questions to spice up your next first date or family dinner. Use conversation as a way to better get to know the people in your life†¦and don’t forget to share about yourself, too!

Human Resource Management- Hilton Hotel Essay Example | Topics and Well Written Essays - 4250 words

Human Resource Management- Hilton Hotel - Essay Example Recruitment and Retention of the workforce 20 b. Well being and Happiness at work 21 Introduction Managing humans has always been at the centre of a number of real-life management issues within an organization. The concept ‘human resource management’ has been introduced allowing enough debate to emerge in this arena. According to Storey, â€Å"the concept is shrouded in the managerial hype and its underlying philosophy and character is highly controversial because it lacks precise formulation and agreement as to its significance† (Bratton & Gold, 2001,p.1). The management of human resource has been significant for the success of any organization. Human resource management emphasizes that the employees are key factors driving sustainable growth of the organization given them the competitive advantage over its competitors. In theory, the human resource management is not pretty different from the management of other resources. However, what establishes the different is the type of resource, the people in the organization. Human beings can be seemed as the creative as well as complex resource whose behavior can be influenced by a number of different factors merging either from the internal as well as surrounding environment. Human resource management has various areas like recruitment and selection, training, employee welfare and retention. Each of these segments is important to make the human resources as a competitive advantage for an organization. Moreover, it cannot be denied that in hospitality industry the most crucial resource is the people who are responsible for the service and interact with the guests on a regular basis. So the topic is pretty significant as hotel industry is one of those industries in which human resources are thought to be most crucial for survival. This report is an effort to discuss and analyze the human resource management in Hilton hotel. This report will start off with the brief overview of the organization. In the later segments, the discussion and analysis would be carried out regarding the people management approaches, policies, practices, issues in the human resource management in Hilton hotel. The focus has been kept in two chosen areas including recruitment and retention of the workforce and well being and happiness at work. The research methodology has been discussed in the next chapters with an introduction to the data collection and analysis. In this chapter, an analysis has been done to have an insight into the emerging issues in the arena of human resource management in Hilton hotel. Effort has been put not only to discuss the techniques and tactics used in the human resource management, but also the issue and the way to resolve the same. A conclusion has been inferred from the analysis part with mention of the recommendations which are expected to enhance the human resource management further to increase the effectiveness of the critical resource in Hilton hotel. Brief Overview of Hilton Hotel Hilton Hotel has earned a huge amount of popularity in the hotel industry segment taken in an international context. The hotel company has successfully been able to internationalize its operations through extending its network to around 76 countries spread around the world. Hilton Hotel by operating through a network of six continents has been able to address the needs of its international customers through the creation of around 530 hotel outlets. The hotel and resort properties of

The Millenium Dome Essay Example | Topics and Well Written Essays - 3000 words

The Millenium Dome - Essay Example Millennium experience was great exhibition that was intended to celebrate the beginning of the third millennium. The exhibition was generally open to the public from January 1st to 30th 2000. This exhibition was a concern of political controversy because it failed to get the attention of visitors that were anticipated due to the recurring financial constraints. The initial associated complex and the exhibition has since been demolished, the dome however still exists and is currently a significant exterior feature of the O2. The Millennium Dome project was completed and maintained in spite of its commercial failure. This is because it was the immense nuclear bunker in the underground that was designed to house the heads of state, the government and the military elite in the event of biological or nuclear strike on the capital (McGuigan, 2003). This paper seeks to critically evaluate the UK project â€Å"The Millennium Dome†. There has been a controversy surrounding the UK proje cts that were involved in the turning of Millennium. The successful attractions to the visitors can offer a boost in the tourism industry in the United Kingdom. This created a positive effect of multiplier on the economy and local residents. On the other hand, the unsuccessful visitor attractions led to the damage and negative image of the area. The Millennium Dome was managed by the New Millennium Experience Company (NMEC). They received funding from United Kingdom taxpayer and the lottery funding, in addition, they got support from the government. On a critical evaluation of the Millennium Dome, a total of 6,516,874 visitors were attracted to the Dome throughout its operational year. This was over half of what the government predicted (Myddleton, 2006). Centrally, in less than 3 years into the Millennium Dome’s renaissance of 1997 as the entertainment destination in London, the apparent and controversy in the mismanagement of various aspects of the operations of the Millenn ium Dome were cast aside. The negative public reputation of the Millennium Dome was a subject of various academic commentaries and media regarding the operations of the Millennium Dome had been overcome by the positive reviews generally enjoyed by the O2 venue (Guardian, 2006). The UK project the Millennium Dome enjoys the distinction of being conceived by the Conservative government and the new labor raised it to its full extent. Evidence shows that no matter the kind of political aspects taken to the whole process, there was a genuine political will at all times to make a distinct British statement about UK and the country’s attitude towards the millennium. The plan of the Millennium Dome was set such that it was situated on the edge of the Prime Meridian. The architecture of the Millennium Dome is both unique and imposing. It was described as iconic in appearance (Hemmington, 2007). It had an 80000 m2 glass fiber surface that is coated with Teflon. This made the Millennium Dom sufficiently large and observable from the space. The major difficulty that inundated the Millennium Dome project and concept was the government failure to generally solicit the grounded objective and to develop estimates of costs and finances properly for the construction of the Millennium Dome project. These constraints compounded when the emphasis shifted from the appearance of the building on completion to the practical day to day facility operation during the year of millennium and what would be done to the structure after the passage of the

Consideration and Intention to Create Legal Relation Essay

Consideration and Intention to Create Legal Relation - Essay Example This is a case of acceptance by conduct. Acceptance need not necessarily be in writing. In the case of Carlill v Carbolic Smoke Ball1, Miss Carlill demonstrated her acceptance of the offer by purchasing the smoke ball Another issue for determination is whether there was the intention by the parties to create a legally binding relationship. We will access the issue of promissory estoppels to access the existence of legal relationship between the parties. In England and Wales, Lord Denning interpreted promissory estoppels to be a promise that had been made by one party to another with the intention of creating legal relations2. The promise should be made with knowledge that it is going to be relied on by the other party. In the instance case, the bank approached Bubba with a promise to change the terms in the contract on how the loan was to be repaid following Bubba’s financial crisis. This promise was relied on by Bubba. The bank will therefore not be allowed to go back from it s promise. This is primarily owing to the fact that it had been acted upon by the recipient. After realizing that Bubba’s fortune had turned, the proposal to Bubba to revert to the old system of payment constituted an offer to Bubba which he was entitled to accept or reject. The bank now demands that Bubba should pay the lump sum for eight months as well as repay the loan within a period of three years as per the earlier agreement. The earlier agreement had been revoked upon the establishment of new terms by the bank that was accepted by Bubba. The facts in the high trees case, involved a situation at the beginning of Second World War where High Trees House had leased some flat in London from Central property. As a result of the war, occupancy rates drastically went down. The parties therefore made an agreement to cut down the rent that was payable by half. When the situation turned around after the war, Central London property sued for the full rent. The court held that they were entitled to full payment of rent. However, they could not recover the amount that they had agreed to cut down the rent by during the period of war Lord Denning based his decision in the previous case3 which held that if a party to a contract leads another person to believe that they will not enforce their legal rights, they cannot go back from this promise, especially if the other party had accepted the promise and altered his position in reliance on the promise. In the case of Smith v. Hughes4, the court held that for there to be a valid contract, there must be a meeting of the minds of two parties who intend to be legally bound. For there to be meeting of the minds, offeree must communicate his acceptance of the offer to the offeror. It is not necessary that acceptance should be communicated verbally. It can in some situations be inferred from the conduct of the parties. The court in the case of Brodgen v. Metropolitan Railway Company5 held that acceptance can be inferred fr om the conduct. In this case the plaintiff had been supplying the company with coals for some of years. The plaintiff thereafter came up with a suggestion that they needed to enter into a formal contract. Their respective agents met and engaged in some negotiations on the best agreement that they wanted to enter into. The company’s agent then drew up the contract which he sent to the plaintiff for approval. The court held that the company’s acceptance could be inferred from its conduct. By

R. Williams Construction Co. v. OSHRC Research Paper

R. Williams Construction Co. v. OSHRC - Research Paper Example After a serious investigation, the company was charged with some Occupational Safety and Health offences, which lead to expensive penalties. Discussion The paper will investigate the Williams construction company in relation to OSHA Act. It seeks to highlight the legal issues in the case, employer’s violation of the Act, and the role of the workers in maintaining the liability under the act. Legal issues The trench collapse that caused the death and serious injury of two Williams Company employees and the company’s violation of the OSHA Act summarizes the main legal issues in the case. Therefore, the legal concerns, who is responsible for upholding the violations of certain Occupational Safety and Health principles? Is it the court or the Williams construction company? The employer’s failures or violations After the investigation, the OSHA Act charged the Williams Construction company with a number of violations. First, the company failed to instruct and equip th e workers and managers with necessary strategies on how to identify and avoid hazardous working environment, as demanded by the OSHA regulations, (Wilshusen, Berg, Brookie, Okizaki & American Bar Association, (2008). The company did not provide any safety training to both the employees and managers in charge. For instance, Secondly, the company failed to make sure that the two workers did not need to move over 25 feet to a secure region, based on the OSHA Act requirements. The Act assumed that the employees were unaware of the depth they should attempt because the company did not issue any instruction about it. The company similarly, broke the law by offering just one safe egress mechanism at the east side of the forty-five deep excavation. Even though, it seems that one pump was stationed over twenty-five feet far from the ramp of the trench, the exact pumps’ position or the exact location of the employees verse the ramp during the collapse of the excavations, is rather imma terial. A person working not more than twenty-five feet away from the exit may prefer to move far away from the point of egress to do his work satisfactorily. Therefore, it is justified to predict that any workers already in the dangerous zone will be automatically exposed to the hazard itself. Therefore, this OSHA regulation applies irrespective of whether workers were exposed to real hazard during the time of trench fall. According to OSHA regulation, a violation is validated if a worker has access to hazardous zones over twenty-five feet away from egress means. Third, the company did not have a competent expert, trained mainly to ensure trench safety. The Act requires that the construction company should have a competent expert with certain knowledge and expertise in analysis of soil and protective mechanisms and able to identify fatal conditions. In additions, the company should have an expert to conduct routine excavation inspections to ensure hazardous conditions are identifie s as required by OSHA regulations, (Genson, Kerezman & American Bar Association, 2006). For instance, John, the supervisor confessed that he had not seen the safety manual of the company located at backside of the trucks seat. Additionally, the company did not train him as an OSHRC competent expert and had no any training apart from his job. Fourthly, the company did not ensure that the trench ways are supported and slopped based on the regulation requirements. Therefore, on the four above violations, the Labor Secretary

Case Review and Principles Governing Application of Privacy Related Essay

Case Review and Principles Governing Application of Privacy Related Torts - Essay Example In the previous history of the case, the plaintiff, Wentworth, lodged an amendment complaint against Settlement Funding, the defendants asserting that the defendant took part in actions that amounted to copyright violation, trademark dilution, injury to the business reputation and false representation in breach of sections 32 (1) and 43 (a) of the Lanham Act, 15 U.S.C pursuant to section 114 (1) and 1125 (a) (2006) (O’Neill 1). The plaintiff also claimed trademark violation and unfair competition under Pennsylvanian state law. The plaintiff claims originate from the defendant’s supposed use of plaintiff’s emblems in two ways: through Google’s Adwords program and the â€Å"meta-tags† for defendant’s webpage (O’Neill 2). The plaintiff alleged that the two usages of the plaintiff’s brand name guarantees that a link to defendant’s webpage will appear instantly adjacent to a link to defendant’s webpage when people carry out internet searches for â€Å"J.G. Wentworth† or â€Å"JG Wentworth† (O’Neill 4). The plaintiff further claimed that the use of the plaintiff’s emblems constitute violating deeds that were aimed at confusing the consumers and to divert prospective customers away from the plaintiff’s webpage (O’Neill 6). Plaintiff noted that this also would steal their potential customers and wear down the uniqueness of plaintiff’s emblems, therefore, resulting to a considerable loss of profits. In its judgment, the court granted the defendants the motion to dismiss and, therefore, the plaintiff’s claims were dismissed (O’Neill 8). ... In the previous history of the case, the plaintiff had moved to court and lodged claims against trademark violation and false advertisement. The plaintiff relied on sections 32 (1) and 43 (a) of the Lanham Act. The plaintiff claims originate from the defendant’s supposed use of plaintiff’s emblems next to the defendant’s name in the search results. The plaintiff noted that the appearance of the trademark next to the defendant’s name could indicate a relationship with the defendant. In the first circuit, the court had discharged charges on trademark violation relating to material on the defendant’s webpages since none of the rings were branded â€Å"dating rings†, the trademark of the plaintiff. However, the court permitted trademark violation linking to purchase to survive and dismissed the false advertisement claim. In the second circuit, the court established that this type of entry of the search results next to the plaintiff’s emble m included a â€Å"use† under the Lanham Act. In the case J.G Wentworth, S.S.C. Limited Partnership vs. Settlement Funding LLC, in order to determine breaches of section 32(1) and 43(a) of the Lanham Act, the court, as according to Fisons Horticulture, Inc. vs. Vigoro Indus, Inc., 30F.3d 466, 472 (1994), required the plaintiff to demonstrate that the plaintiff’s emblem is lawful and protected by law, that the plaintiff is the rightful owner of the mark and that the defendant’s use of the emblem to recognize goods or services was most probable to generate confusion regarding the origin of the goods (O’Neill 5). Additionally, as according to the claims of the defendants, the plaintiff would not meet the third aspect of the Lanham Act on trademark

Daimler-Benz Marketing Plan Research Paper Example | Topics and Well Written Essays - 7250 words

Daimler-Benz Marketing Plan - Research Paper Example Indian automobile market and industry are presented, which will be helpful in building up a scenario, where Daimler can actually present facts and figures to the management in assisting them to launch a new model of car in India. For this reason, a detailed market research has been conducted which entails market summary, demographics of the target market, market requirements, trends and market growth. Additionally a SWOT analysis is also presented in order to enable the management to identify the strengths, weaknesses, opportunities and threats that Daimler will be facing in India. The market analysis section also includes competition in the automobile industry, products offered by the competitors, critical success factors and issues that will be arising on the Indian automobile market’s horizon for Daimler. The market analysis conducted in section 2 of the report will help in developing a marketing plan which entails the marketing and financial objectives, identifying the tar get market, positioning of the product and the strategies to promote the product efficiently. Marketing strategy section will be followed by a detailed financial analysis to estimate the investments and returns. In the end, controls and revenue management report will be provided to overcome the risks involved for Daimler-Benz while entering into the Indian market with its new product. 2. Situation Analysis Daimler-Benz is present in Indian automobile market for over 50 years. The company is engaged in offering its prestigious vehicles to the rich Indian market where it is well preferred over other prestigious car manufacturing brands. Now the company has decided to offer its Hybrid cars to the potential Indian market. Daimler, just like other markets, believes that the quality, durability,... The paper includes competition in the automobile industry, products offered by the competitors, critical success factors and issues that will be arising on the Indian automobile market’s horizon for Daimler. The market analysis conducted in the report will help in developing a marketing plan which entails the marketing and financial objectives, identifying the target market, positioning of the product and the strategies to promote the product efficiently. Marketing strategy section will be followed by a detailed financial analysis to estimate the investments and returns. In the end, controls and revenue management report will be provided to overcome the risks involved for Daimler-Benz while entering into the Indian market with its new product. Daimler-Benz is present in Indian automobile market for over 50 years. The company is engaged in offering its prestigious vehicles to the rich Indian market where it is well preferred over other prestigious car manufacturing brands. Now the company has decided to offer its Hybrid cars to the potential Indian market. Daimler, just like other markets, believes that the quality, durability, energy efficiency and eco-friendly features of the Hybrid cars will be the key to success in India. For this reason, besides paying special attention towards the above mentioned four features, Daimler also believes that handling over the market research and strategy formulation to a local firm who knows Indian culture and has sufficient knowledge of how to make the launch of Hybrid cars, a success story.

Case Review and Principles Governing Application of Privacy Related Essay

Case Review and Principles Governing Application of Privacy Related Torts - Essay Example In the previous history of the case, the plaintiff, Wentworth, lodged an amendment complaint against Settlement Funding, the defendants asserting that the defendant took part in actions that amounted to copyright violation, trademark dilution, injury to the business reputation and false representation in breach of sections 32 (1) and 43 (a) of the Lanham Act, 15 U.S.C pursuant to section 114 (1) and 1125 (a) (2006) (O’Neill 1). The plaintiff also claimed trademark violation and unfair competition under Pennsylvanian state law. The plaintiff claims originate from the defendant’s supposed use of plaintiff’s emblems in two ways: through Google’s Adwords program and the â€Å"meta-tags† for defendant’s webpage (O’Neill 2). The plaintiff alleged that the two usages of the plaintiff’s brand name guarantees that a link to defendant’s webpage will appear instantly adjacent to a link to defendant’s webpage when people carry out internet searches for â€Å"J.G. Wentworth† or â€Å"JG Wentworth† (O’Neill 4). The plaintiff further claimed that the use of the plaintiff’s emblems constitute violating deeds that were aimed at confusing the consumers and to divert prospective customers away from the plaintiff’s webpage (O’Neill 6). Plaintiff noted that this also would steal their potential customers and wear down the uniqueness of plaintiff’s emblems, therefore, resulting to a considerable loss of profits. In its judgment, the court granted the defendants the motion to dismiss and, therefore, the plaintiff’s claims were dismissed (O’Neill 8). ... In the previous history of the case, the plaintiff had moved to court and lodged claims against trademark violation and false advertisement. The plaintiff relied on sections 32 (1) and 43 (a) of the Lanham Act. The plaintiff claims originate from the defendant’s supposed use of plaintiff’s emblems next to the defendant’s name in the search results. The plaintiff noted that the appearance of the trademark next to the defendant’s name could indicate a relationship with the defendant. In the first circuit, the court had discharged charges on trademark violation relating to material on the defendant’s webpages since none of the rings were branded â€Å"dating rings†, the trademark of the plaintiff. However, the court permitted trademark violation linking to purchase to survive and dismissed the false advertisement claim. In the second circuit, the court established that this type of entry of the search results next to the plaintiff’s emble m included a â€Å"use† under the Lanham Act. In the case J.G Wentworth, S.S.C. Limited Partnership vs. Settlement Funding LLC, in order to determine breaches of section 32(1) and 43(a) of the Lanham Act, the court, as according to Fisons Horticulture, Inc. vs. Vigoro Indus, Inc., 30F.3d 466, 472 (1994), required the plaintiff to demonstrate that the plaintiff’s emblem is lawful and protected by law, that the plaintiff is the rightful owner of the mark and that the defendant’s use of the emblem to recognize goods or services was most probable to generate confusion regarding the origin of the goods (O’Neill 5). Additionally, as according to the claims of the defendants, the plaintiff would not meet the third aspect of the Lanham Act on trademark

Reactive Attachment Disorder and Attachment Therapy Essay Example for Free

Reactive Attachment Disorder and Attachment Therapy Essay Reactive Attachment Disorder and Attachment Therapy University of New York in Prague Reactive Attachment Disorder and Attachment Therapy Introduction There has been growing attention on attachment theory and its impacts on later behavioral outcomes. Several research have found an association between attachment insecurity and personality disorders due to inconsistent and unstable sense of self; and association between insecure attachment and physical illness due to susceptibility to stress. Although it has various implications on sense of integrated personality and psychological well-being, the only pathology that is officially related to attachment is Reactive Attachment Disorder (RAD) of infancy or early childhood which is counted as very rare disorder in Diagnostic Statistical Manuel. There has been a wide range of debates on RAD with regard to its difficulties in diagnosing, validity of its subtypes, its susceptibility of being confused with other disorders, its relation with attachment theory and its treatment methods. In my opinion, RAD has not given much attention and has not been studied much due to these complications. In this paper, my attempt is to discuss these issues about RAD and its treatment models by providing with some empirical findings. Reactive Attachment Disorder can historically be traced on the studies with institutionalized children who were deprived from secure attachment and who had multiple caregivers. In very young institutionalized children who experienced social deprivation, Tizard and Rees (1975) identified two types of disorders. The first one was socially indiscriminate/ disinhibited type, in which children displayed nonselective preferences of using adults as seeking comfort and tendency to go with the strangers who offered them comfort. In the second type, children were relatively socially withdrawn/ inhibited, who showed limited social responsiveness, little positive affect and failure to seek comfort when needed. Later, these behavioral patterns with the requirement of signs result from pathogenic care were described as reactive attachment disorder. Zeanah Gleason, 2010) Attachment Theory suggests that infants are evolutionarily primed to form close, enduring, dependent bond on a primary caregiver. The fulfillment of their physiological needs require close physical contact (Carlson, Sampson Sroufe, 2003). In Diagnostic Statistical Manuel, the only pathology that is officially related to attachment is Reactive Attachment Disorder (RAD) of infancy or early childhood. The diagnostic criteria for RAD include: disturbed and developmentally inappropriate social relatedness prior to age five, pathogenic care such as persistent disregard of the childs basic emotional and physical needs and repeated changes of primary caregiver that prevents development of stable attachment, and these disturbances are not better accounted for pervasive developmental disorders or developmental delay (DSM-IV-TR, 2007). Two types of RAD behaviors have been classified: Inhibited type refers to emotionally withdrawn children who show limited social responsiveness, ambivalent or contradictory responses, little positive affect and a failure to seek comfort when they feel distressed. These behavior patterns are believed to be related with experiences with caregivers who do not provide emotional support and comfort when needed. Secondly, disinhibited type refers to children who have diffuse attachment and who show accessive and inappropriate familiarity with strangers. These behaviors are resulting from experiences with caregivers who are not very responsive but can provide some affection. (Haugaard and Hazan, 2004) Some studies demonstrated that children with RAD might display inhibited behavioral patterns, disinhibited behavioral patterns and both inhibited and disinhibited behavioral patterns (Smyke, Dumitrescu ; Zeanah, 2002). However there is a disagreement in subclassification of RAD. Some other studies based on the follow-up studies of children placed in adoptive homes showed that inhibited types were nonexistent whereas disinhibited types were much higher (Chisholm, 1998). These findings have raised the question that inhibited and disinhibited types might have different clinical entities. Mary Margaret Gleason and her collegues (2011) examined inconsistent findings and validity of the two types of RAD. The construct validity of two types of RAD was examined by comparing the caregiving quality, a putative risk factor for each type of RAD, and attachment security. In existing literature, attachment security is found as inconsistently linked to indiscriminately social/disinhibited RAD and more consistently linked with emotionally withdrawn/inhibited RAD. They predicted that each type of RAD would show stability over time. The results supported the validity of these two types. Signs of inhibited RAD were distinct from the disinhibited type; and they were associated with poor caregiving quality (Gleason, Fox, Drury, Smyke, Egger, Nelson, Gregas ; Zeanah, 2011). There has been an implicit assumption that RAD is caused by attachment deficit; however, this assumption may have blocked the research. There are some difficulties in diagnosing RAD due to complications of assessing attachment. The assessment may be derived from the observations of relationship between child and caregiver. It also may focus on the behavioral outcomes of children (Lyons T. Hardy, 2007). Minnis et. al. (2006) proposed that RAD is construed in intersubjectivity. RAD has raised various questions since there is not a single explanation of the behaviors of children that are afflicted of the disorder. In the DSM-IV classification, diagnostic requirement of grossly pathogenic care does not explain the aspects of social, emotional and physical maltreatment. Children who experienced grossly pathogenic care may display aggressiveness, indiscriminate friendliness, social withdrawal and poor emotional regulation. However, these behaviors can also be observed in some other disorders such as Conduct disorder, ADHD and autism. Therefore, presuming attachment as a core etiology may be misleading. They offer, instead, intersubjectivity- the infants brain development is supported by the responses of parents or caregivers. Since this process is always active, an infant will always be affected by other persons actions and the other persons rejection will have a negative impact on the infant. Although there are some overlaps between intersubjectivity and attachment, intersubjectivity processes are active in all interaction including low affect. Children who have never experienced intersubjectivity will not have the capacity of removing early false relationship and they may be condemned to seek it throughout their life (Minnis,Marwick, Arthur McLaughlin, 2006). Through the active process of intersubjectivity, caregivers neglect in the early ages will have a negative effect on the infant. Similar to this claim, Corbin (2007) states that pathological caregiving characteristic of RAD does its harm through the ruptures and developmental difficulties in the early ages (Minnis et al. , 2006). Liggan and Kay (1999) found that early pre-symbolic memory is an enduring implicit memory that depends on â€Å"whose existence is inferred from observable influence on emotional behaviors related to early attachment experiences†. Implicit memory is an unconscious memory that has the potential to influence the storage of long-term memory. These findings have implication on RAD since early experiences would form prototypes, schemes that affect interpretation of subsequent experiences. Therefore the information stored is not available in conscious reflection and thought. This may explain the insufficient researches on the effectiveness of some treatment strategies with children with RAD. Nevertheless, some studies showed that attachment therapy and clinical intervention have led to significant improvement on children with RAD. Even though there are some different perspectives on etiology of RAD and presentation of the symptoms, it is largely influenced by early emotional and social deficiencies. Treatment of RAD focuses on enhancing current attachment relationship, creating new attachment relationships and reducing problematic symptoms. Barth et al. (2005) examined the rationale of the development of attachment-based therapies in the treatment of RAD. The findings supported that early anxious attachment is not a direct cause of psychopathology but it is an initiator of pathways associated with later pathology (Sroufe et al. , 1999). Some therapists point out that early frustration of being rejected and helplessness lead pessimistic view of the world and sociopaths such as serial killers may have attachment disorders (Thomas 1997). Although some studies found that most of the adopted children do not have insecure attachment (Singer et al. 1985; Juffer;Rosenboom, 1997), Barth et. al. argue that these studies are characteristically short-term and mostly based on children in non-adoptive families. RAD is considered as very uncommon disorder by American Psychiatric Association 2000,p. 129), however, it is thought that there may be one million children, half of all adopted children, diagnosed with RAD in USA. (Werner-Wilson; Davenport, 2003). Millward et al. (2006) examined 100 children in foster care in Scotland. They predicted that there would be higher symptom scores for RAD in children in care compared with general population controls and that high symptom scores for RAD would be associated with other psychiatric disorders. Parents and carers took RAD Scale. As they predicted, children living in care had higher rates of mental health problems including RAD. They were more likely to have anxiety, depression, conduct disorder and hyperactivity (Millward, Kennedy, Towlson ; Minnis, 2006). Attachment based therapies regard the child as a focus of clinical intervention. In this perspective, the purpose of the treatment of RAD is helping the children to release anger resulting from their early negative experiences and teaching the child that new parents can be trusted as caregivers. Wimmer et al. (2009) investigated the effectiveness of attachment therapy in treating adopted children diagnosed with RAD. Adopted parents often face with the lack of affection of their adopted children. They feel that they are unable to contact with the child to establish reciprocal emotional relationship. Attachment therapy aims to provide some improvement in their relationship with their child. Based on the presumption that adopted children may have insecure attachment due to early experiences of deprivation, attachment theory has been developed to improve childs trust in the adoptive parents. Moreover development in childs social and emotional functioning and teaching effective parenting techniques are promises of attachment therapy (Wimmer, Vonk ; Bordnick, 2009). In order to investigate the effectiveness of attachment therapy, they gathered data from 24 children who were adopted and who had been treated with attachment therapy for three years.

Cambridge Engineering Selector CES Computer Science Essay

Cambridge Engineering Selector CES Computer Science Essay In this particular assignment we are going to find the best material for a part of land-based gas turbine. For this research we are going to use the Cambridge Engineering Selector (CFS) software. We are going to find the manufacturing process. We are going to make a report by the help of CES software on eco-audit for the existing material and the material we choose. We have some information and data given by the company on the existing material. The component shows below is the part of the land-based gas turbine. j230comb Fig. 1 The part of land-based gas turbine It is made from Hastelloy X material which is a Nickel-Chromium-Iron-Molybdenum alloy. It has excellent strength and oxidation resistance. Its approximate chemical composition is Ni 47%, Cr 22%, Fe 18%, Mo 9%, and Co 1.5%. It has a good ductility thats why it can be forged and can be cold-worked. So this material is good for welding. The component has 0.75 m in diameter, 10 mm in thickness and 200 mm of depth. The component is on service for 10 years and need to be replaced. The component need to be operates on some require condition i.e. temperatures up to 800oC, good thermal shock and corrosion resistance. It should be capable of being manufactured by casting. By using the CES software we have to specify the manufacturing process. And if require we have to do coating to achieve the heat and corrosion resistance. We have some more data given which is Minimum Tensile Strength 300MPa, Has to operate above 550oC, Maximum thermal expansion 15 ÃŽ ¼ strain/o C, Minimum Yield Strength 300MPa. Cambridge Engineering Selector (CES) It is a software package which help designer to make decision over which materials and design process to use in the development of new equipment. We can use the CES software for general analysis and optimization applications by material universe data module. By the help of CES software we can design or redesign components with highest performance and lowest cost. CES software consists of three levels. Level 1 for Introductory-level students, providing introduction to the world of materials and processes and helping them to select the materials and processes with limited datasets of 67 materials and 75 processes. Level 2 for Intermediate-level students, providing the structured methodology for more materials and processes in the depth investigations with 98 materials and 107 processes with more information. Level 3 for Advanced/graduate students, providing the full materials and processes used in industry with added design notes with the vast selection of materials. In this particular level there are 3000 materials and more than 200 processes. CES software consists of the following main windows. C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of cesmain windows of ces.jpg Fig. 2 CES main window Browse This window contains a list of the tables in the database and the classification tree for the selected table. Select This window is the central navigation point for selection projects, showing the selection settings, the project stages and the selection results. Search This window is used for text searches on records in the database. Graph Stage This window displays selection charts which show the relationships between attributes. Limit Stage This window is used to enter selection criteria as limits on individual attributes. Datasheet This window displays a list of attributes for individual records. There can be many of these on the screen at a time. As the requirement of the assignment, the company ask for the more efficient and economical material for the land-based gas turbine part. The part should be fulfilling the required properties and condition. For the particular material for the part of the land-based gas turbine, level three is reliable containing more than 3300 materials. In level three, by selection the select windows it will show the selection data. In selection data pane there is an option to select materials universe: all bulk materials. C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of cesselestion atage all bulk materials.jpg Fig. 3 selection data pane (All bulk Materials) The selection Results contains a list of all of the records that have passed the selection stages. C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of ces2945 materials.jpg Fig. 4 All bulk Materials Selection stage of CES 1. Selection with the TREE stage To create a new tree stage selects new tree stage from the select menu or the click the tree button. The tree stage properties will appear. For the project, the material for the part of land-based gas turbine should be metals and alloys, so insert it. C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of cesfirst tree for metals and alloys.jpg Fig. 5 Tree stage (Metals and Alloys) In the Tree Stage window, for a single relationship, click the Show button. This opens the Cell Contents dialog, listing the names of records that fulfil the link selection criterion for the row. In the Cell Contents dialog, Click on a column heading to sort the list by record name C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of ces1607 materials.jpg Fig. 6 All Metals and Alloys By applying the condition of metals and alloys in this tree stage, it will show only the metals and alloys from all universe materials. 2. Selection by limit stage To create a limit stage, select new limit stage from select menu or click the limit button in the selection stages pane of the select window. A limit stage window will appear, and the stage will be listed in the selection stages pane. C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of cesfirst limit.jpg Fig. 7 Limit selection stage Before we going to apply all the limits, lets check the requirements of the company. The company wants the part should be operate up to 800oC, so the maximum service temperature should be 800oC and it also require that it should be operate above 550oC so the minimum service temperature should be 550oC. The tensile strength and yield strength should be minimum 300 MPa. The Maximum thermal expansion should be not more than 15 ÃŽ ¼strain/ oC. However, the tensile strength and yield strength are mechanical properties and service temperature and thermal expansion are thermal properties of the material. Tensile strength: maximum load that a material can support without fracture when being stretched, divided by the original cross-sectional area of the material. Yield strength: The stress at the yield point. And the stress needed to produce a specified amount of plastic deformation. Thermal expansion: Increase in volume of a material as its temperature is increased, usually expressed as a fractional change in dimensions per unit temperature change. When the material is a solid, thermal expansion is usually described in terms of change in length, height, or thickness. C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of cesapply limit mechanical properties.jpg Fig. 8 Applying Yield strength and Tensile strength C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of cesthermal limits.jpg Fig. 9 Applying service Temperature By applying the mechanical and thermal properties of material, it will show 171 materials which fulfil the conditions. C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of ces171 materials.jpg Fig. 10 Metals and Alloys after applying mechanical and thermal properties Manufacturing process It is important to make the right manufacturing decisions early in the design process, before the cost-penalty of making changes becomes too high. The selection of the most appropriate manufacturing process of which there are a very large number is one such decision. Taking a broad view, a process is a method for shaping or finishing or joining a material (Esawi, 1997). The kingdom of processes contains broad families: casting, deformation, moulding, machining, compaction of powders, and such like. Each family contains many classes: casting contains sand-casting, die-casting, and investment casting, for instance. These in turn have many members: there are many variants of sand-casting, some specialized to give greater precision, others modified to allow exceptional size, and still others adapted to deal with specific materials. The land-based gas turbine should be capable of being manufactured by casting. By applying another tree stage for the manufacturing process in trees pane click on process universe and in shaping process, select the casting and insert it. C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of cestree manufacturing process.jpg Fig. 11 Tree stage for manufacturing process After applying the casting limit to the materials selected, its eliminated all the materials which can be shaped by casting. There are only 67 materials left. C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of ces67 materials after casting.jpg Fig. 12 Materials which can be shaped by casting As the company requirement the material should be half or less price than the original material. It is made of Hastelloy X material which is one the alloy of Ni-Cr alloy group. The Hastelloy X materials cost is 15.7- 17.3 GBP/kg. C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of ceshastelloy x.jpg Fig. 13 Hastelloy X materials details By applying the graph for the price for the selected materials. The existing material price is 15.7- 17.3 GBP/kg and the requirement is the half and less than the existing price. By the help of the selection box its easy to eliminate the expensive materials from the graph. Selecting the materials from less than 9 GBP/kg by the help of selection box. C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of cesprice graph.jpg Fig. 14 The bar chart of selected material with price After applying the condition of price, there are only 11 materials left. C:UsersRANJANDesktopFINAL ASSIGNMENTHigh Temperature Materials and Applicationsphoto of ces11 materials.jpg Fig. 15 Materials selected after the condition of price Esawi, A. M. K. and Ashby M. F., Computer-Based Selection of Manufacturing Processes, Cambridge University Engineering Dept Report, CUED/C-EDC/TR50, May 1997.